Animation & Video Effects
Animation and Video Effects.
What is website animation? The Google definition defines animation as “the technique of photographing successive drawings or positions of puppets or models to create an illusion of movement when the movie is shown as a sequence.” The animation is a series of drawings that create movement. On websites, this ‘technique’ is used to create movement and transitions to make the website come to life. Animation can be used in various ways to enhance a website and provide users with a pleasurable and memorable experience.
Helping Online Content Standout Via Animation
We specialize in many marketing via animation services. Our team offers high-level solutions, website services, and proficiency in the most powerful graphical and animation software used in the industry. We can deliver numerous website design services and visual and written content that will hold up in any resolution beyond the standard definition. Whatever the parameters of your project, from classic web-based animation to high-end video animation. At our agency, we can take your vision to the next level. Animating graphics is another asset we can proudly boast about and emphasize in, from a wide variety of printed materials, including logos, package design, brochures, advertisements, annual reports, catalogs, direct mail campaigns, and posters. Also, we can re-touch photos that require a new breath of life.
A summary of our website development and graphical services are, but is not limited to:
- Web designing
- Interactive web pages
- Small Business websites animation
- Business presentations
- 3D Promo videos
- Photo Touch Ups
- Animating logos as part of any web design project.
- Services and Products presented via animation
- Website Redesigns
- Industrial Web Designs
- Assistance with web hosting is also provided.
- Social Media
- Integration of animation in HTML and CMS websites such as WordPress.
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Bring life to your website through Animation! Be it an animating logo or something far more complex.
We can create animating logo’s, 3D designs as well as video production.
Thinking of introducing some visual presence on your website ?
Should Websites have Animation?
When thinking about what makes a website appealing, numerous techniques can make the website attractive. One reason someone might use Animation on their website is that website animation can add visual interest. Animation can make the website fun and exciting, easier to use, or both depending on the context. From loading screens to videos and ads on the website’s sidebars, Animation can be used to create these features.
With Animation, loading screens can be made to be bearable. They can seem like they can take forever if the website doesn’t provide anything to pass the time for loading screens. A simple form of interactivity, such as playing a game; or a colorful, mesmerizing loading screen, can make the wait time tolerable. This can also show off the creative aspects of a website.
Advertise through the Website Animation
Suppose a company wanted to advertise its business on a popular website. In that case, it could create an animation that could be advertised on the side of the screen to capture the user’s attention. For the sides of the screen, websites can feature small videos and ads that include Animation. Though, it’s arguable that websites that feature videos and ads on the side can be distracting. I’m guilty of closing ads and muting videos when I’m trying to focus on a website’s content. However, if the videos and ads advertised are fun, helpful, and small, they can be pleasurable.
Responsive Animation
Another reason someone might use Animation on their website is that website animation is responsive. If you’re going to include Animation on your website, it should be responsive. For example, if a website contains buttons, the buttons should be functional.
Many websites provide buttons to play videos, sounds or even do something surprising. Buttons can also help navigate a website. For example, suppose the website is designed for articles. Controls that allow users to hover over it and click it. In that case, controls can go to the following article or previous articles, or skip through the articles, saving the user time and effort.
Demonstration via Website Animation
A third reason someone might use website animation is that Animation can be used for demonstration. If your website revolves around a product or instructions on doing something, descriptions are more work than necessary. Suppose the new iPhone is coming out, or you want to know how to bake a cake. Reading about the iPhone or reading instructions on how to bake a cake can be tedious and time-consuming. A user might want to see what the new iPhone offers and see how this cake is made rather than just reading pages and pages about it. This is where Animation comes in.
An animation can guide you through this process and be a great visual aid for users. Animation can show off the new iPhone’s features and how it works, or it can show you how to bake a cake. For visual learners, animations that demonstrate products or instructions are an excellent way to understand the given situation fully. They are also entertaining to watch. However, it’s essential to remember that a set of written notes about the product or instructions should also be provided; some users like to read the information rather than watch a video.
Reasons why Website Animation should be a No, No
Though there are many advantages to using website animation, there are a few reasons not to have website animations. Generally, websites should not have Animation unless done right with plenty of time and effort put into the website’s design. When website animation is done right, there can be many benefits, but it can ruin the entire website if it is done wrong. It can either show off the detailed design skills put into the Animation or the lack of design skills.
Speed
One disadvantage of using Animation on a website is that Animation can slow it down. Flash is the ideal software for animating websites because it keeps files small. Small files will create a website faster in exchange for large files—the less a website has to execute, the better. Animation can also complicate websites that are also used for mobile devices. Some animation features on a website will not transfer over correctly, which can pose a big problem. Animation needs to be universal for all electronic devices. For example, most web users have Flash downloaded on their computers, but Apple’s mobile devices do not support Flash. Different software would be needed for animations to work on iPads, iPods, or iPhones.
The distraction of having Website Animation
Additionally, too much Animation on a website or webpage can be distracting. If a website has a message it’s trying to convey, side animations, especially advertisements, will distract from the main point. If the website is supposed to be for a business or look professional, animations might not be the best choice. Small animations such as buttons would be suitable for a professional website because it shows interactivity. Using buttons can make the website easier because they indicate where users can click to a different part of the website.
Cluttered
Another disadvantage of using Animation on a website is that animations can make a website look cluttered if too much of it. Cluttered animations make a website look unprofessional and can also be distracting from the website’s primary purpose. If your website’s main objective is to try and sell something, having too many animations about the product can overwhelm the user and make the website look disorganized. Instead, animations should be sparingly and harmonious with all of the animations used within a website.
Website Animation can be Costly.
Another downside to using website animations is that quality website animation can be costly to design and create. Since high-quality Animation that is executed well and blends in with the website is ideal, a professional animator should be hired to achieve this goal. Educated decisions are needed when creating a good website. It is also expensive to maintain and keep a website up to date. The industry moves so fast, and new software is developed constantly. Consistently updating the website to keep up with the rest of the sector is needed to have a successful website, and this requirement of keeping the animations up to date can prove to be too much to handle for some.
SEO & Website Animation
Animation limits how much a search engine can find the website. Search engines will not find the text content in Animation. It is a different medium than what search engines are meant for. This can limit the number of visits that a website gets. This downside to Animation is essential to any business that has a website and wants visitors. Companies want people to easily find their website and be able to use their website effortlessly.
Summary
There are many reasons why one might add Animation to their website. As previously mentioned, Animation can be an excellent way to add visual interest, responsiveness, and demonstrations. Though there are many reasons one might not want to add Animation to their website, such as slowness, the user might become distracted. It could reduce the sense of professionalism, look cluttered, be expensive, non-versatile, and have other limitations. Considering these factors is essential when deciding if Animation should be used on a website.
Before making this decision, one should carefully evaluate their website to see if it even requires Animation and ask themselves why one feels the need to use it if one chooses to do so. This will not only help them assess what message they are trying to get across, but it will also benefit their website.
We understand that there are many website choices available. You can get a quick website design quote to speed up the process. If you’re unsure how the whole process works from start to finish, we will guide you and help you understand this. We have posted some additional details on the website development process. You may also want to view our website portfolio by industry. Check what our customers say on our testimonial page and prospective clients we deal with. Contact us. We’re more than happy to assist.
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Our SEO packages and marketing solutions are affordable and geared toward small businesses. In particular, companies in and around Seattle, Bellevue, Redmond, Snohomish, Tacoma, Kent, and Factoria Bellevue, WA, continue to be our loyal customers. Our SEO and web design company experts do not just make a promise but instead carry them out. The success we provide to businesses only helps them grow further!
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Organic SEO is the Perfect Solution
Yes, on-page SEO and off-page SEO services are the best way to get your website visible online. But, you need to hire an SEO agency or SEO expert that knows what they are doing. As a Seattle web design service, we work within guidelines set by search engines. Also, understand terms like LSIGraph and incorporate structured data into websites. Our digital marketing strategies and web design get positive results for our customers. As an established SEO consultant, we are available locally and nationally as professionals; our reach is beyond Washington and the USA!
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Our online marketing services are limited to Seattle, Bellevue, Renton, Tacoma, or Bellingham. But we offer services to all businesses nationally and globally. Go ahead and contact one of the top digital marketing agencies near you. You'd only realize that the SEO services will be highly costly and outside your budget.
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