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Search Engine Submission Tips


Much of your business web site traffic will come from search engines. Here are some search engine submission tips to keep in mind.


Search engines look for specific  titles, headings, meta tags - so it is crucial to make sure your site is "search engine friendly".


a. TITLE tags: Title tags should be 60 or so characters and include some keywords.


b. Header tags are numbered from 1 to 7: some search engines recognize Header tags. So make sure you use these tags for each of the titles on your page.


c. Keyword Meta tags: Add no more than 15 to 20 keywords to keep the search engines from flagging your site for keyword spamming.


d. Prioritize your words. The best way to submit to search engines is to submit to each search engine individually.


 


e.. Use keywords in the text area of each page. They are especially important at the beginning of sentences and higher up on the page.


f. To learn more about meta tags and choosing keywords, read "Effective Search Engine Optimization"


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Improve Your Website Ranking via Keyword phrases

1. Research and analyze keyword phrases that potential customers would type in at search engines

2. Find alternative keywords.

3. Include an effective Meta title.

4. Include the keyword phrase in the Meta description

5. Don’t forget to add the keyword phrase in the Meta Keywords

6. Header tags are a good way of increasing keyword ratio as well as emphasizing your keywords

7. Keyword phrases should be included throughout the page content

8. To further increase the keyword ration include keyword phrases in valid images.

9. Actively solicit back links with similar sites/or pages, always using the keyword phrases.

10. Finally, it may be advisable to include such a keyword phrase at the end of the page, always remembering that it is in the correct context.


 For additional information on SEO, Online Marketing, Website Design, and Website maintenance contact info@visualwebz.com or visit www.visualwebz.com
















Rav Kang BSc(Hons),  MSc, C & G

Online Business Strategy - Benefits of having a website


Why have an Online Business  website? A feature rich website  provides a online infrastructure, and the  online busines  provide the ability to offer bette rcollaborative  customer services. Todays environment provides small business to explore numerous  markets.



Todays business should be able to deliver more, at a competitive value



Successful Online Business


 


·     Selling the value of services/poducts by offering  online exposure. By understanding the needs of the customers with the needs of the business, allows effective websites to be built. 


 


·     Cutting cost -  Online business websites no doubt cut costs.







·     Deliver more – Allows you to build a larger customer base, increase sales volume, and build a strong repuation.


 


What is web 2.0 and where will 3.0 take us?

According to en.wiktionary.org/wiki/Web_2.0, web 2.0 is defined as "The second generation of the World Wide Web, especially the movement away from static webpages to dynamic and shareable content".  That definition seems to fit pretty closely with where the users of the World Wide Web stand right now.  All though it is commen now to see dynamic webpages, you sill still find many static web pages that have obviously not migrated in to using some of the new technologies.  It's not always easy to keep up with it...


But in the world we live in today, the advancement of technolgy is never complete.  Web 3.0 describes the feasible next step.  Ideas of Web 3.0 include things such as semantic web pages, artificial intelligence, natural language recognition, along with other things.  Although many of the ideas associated with web 3.0 are not possible at this time, everything has to start with an idea.


Online Refferences:


http://en.wikipedia.org/wiki/Web_2.0




http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html


http://www.alistapart.com/articles/web3point0


http://en.wikipedia.org/wiki/Web_3.0


http://www.resourcefulidiot.com/2008/05/explaining-web-10-web-20-web-30/





Rate your website

There is numerous factors that need to have been met in order to ensure the functionality and features of any website. For example, Performance and usability, download speeds of the overall website, ease of locating specific information, and navigation around the web pages, and overall website. 


Check what other website rating criteria will help you rate your website. Website Design Ciriteria


Rav Kang BSc(Hons), MSc, C & G

CSS and XHTML and why websites should be built around them

Using CSS and XHTML to create and update websites streamlines and standardizes the process by seperating content from presentation. One of the improvements from HTML to XHTML was removing tables and adding a stylesheet as a way to layout pages. No longer is there the need to scroll through pages of code to alter the width of a column or use the dreaded spacer gif to fill in gaps.


Website Designers / Developers must ensure that these technologies are being utilized. A great tutorial for CSS can be found on http://www.w3schools.com/css/css_intro.asp








 


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